Fundamental Practices of Content Creation for Marketers
Strategies for developing content that adds value to your audience while also making money for your business.
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2 hours of content
What you'll learn
- Marketing principles that can be applied to content development.
- The psychological stage a buyer goes through before purchasing a goods.
- Ways to generate new material on a regular basis.
- Essential elements to add on your website.
Covers content creation fundamentals for marketers, including buyer psychology, the AIDA model, website structure, content types, formatting, and idea generation. Learners can then produce regular content that supports business goals and moves prospects through a sales funnel.
Who this course is for
Marketers and content creators who want to develop content that supports business sales.
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#copywriting
#sales-funnel
#aida
#landing-pages